TARGET BILLBOARD BAGS
To coincide with Fashion Week 2009, four New York artists (Charles Wilkin, Josh Goldstein, Laurie Rosenwald, and Michael Anderson) created Target's giant billboard in Times Square, which was then recycled into 1600 limited edition bags designed by Anna Sui. The campaign was featured in the New York Times and Treehugger, among other places, and an anonymous late night office worker in Times Square caught the billboards going up. An AdCritic Print and Design Pick.
Link
Credits
To coincide with Fashion Week 2009, four New York artists (Charles Wilkin, Josh Goldstein, Laurie Rosenwald, and Michael Anderson) created Target's giant billboard in Times Square, which was then recycled into 1600 limited edition bags designed by Anna Sui. The campaign was featured in the New York Times and Treehugger, among other places, and an anonymous late night office worker in Times Square caught the billboards going up. An AdCritic Print and Design Pick.
Link
Credits
CREDITS:
Role: Writer
Artists: Charles Wilkin, Josh Goldstein, Laurie Rosenwald & Michael Anderson
Web Production: Schematic
Role: Writer
Artists: Charles Wilkin, Josh Goldstein, Laurie Rosenwald & Michael Anderson
Web Production: Schematic